Your Choice of Resources to Market Your Business.

Grow Your Business with a NEW toolkit of resources. Save Time with my quick guides & professional reviews. Boost Your Marketing Know How & Feel Confident to implement your Action Plan for Growth.

Trial Kajabi

Coach Online

Build Your Website

Master Email Marketing

If you are looking to share your knowledge, experience, coaching sessions and courses with the world, you're in the right place.

Perhaps you have a thriving in person business and do well with your social channels. You have ideas for new offers and revenue goals.
You have a vision for developing your programme but what about marketing strategy and the resources to deliver a great customer experience? What might happen if you wait a year?

Limited Brand Awareness. Will you future customers know you are working in this space?
No easy system for Lead Generation or Onboarding. How will your customers move seamlessly from your contact points to purchase and beyond?
Revenue Goals slip away. What will it mean for your business and your wellbeing if you face uncertain cash flow or reduced profits?
Confidence in your programme begins to erode. Stop waiting for perfection or feeling as though you need to learn more. Start Today.

Connect with Your Customer

Explore my solutions and strategies to support Your Coaching Business. You will find my tried and tested recommendations for transforming your business. I am an affiliate partner for some of the companies I mention. I receive a commission when you purchase through me which makes it possible for me to share special offers on a range of products and services. These partnerships will be clearly marked.

Set Up Your Coaching Suite

You can design remote coaching services that suit your business needs. From sports coaching around the world without any travel time to coaching conversations with impact; Get Ready to design your digital space using my favourite set up in Kajabi Coaching. Consider too the elegant simplicity of a coaching session supported by Pivo, WhatsApp or Pixem.

Free Coaching Suite Set Up Page Template

Master Your Marketing Communication Routine

Everyone has an opinion on how to connect with future clients and spread the word about what you have to offer.
Social Media, Print Media, Word of Mouth, Advertising, Collaboration, Content Marketing. That’s a whole team of options and resources needed to design, plan, implement and evaluate your marketing campaigns.

When you are operating at scale it’s easier to outsource some projects or to add new roles in your company. At the beginning, working on your own, it can at times feel overwhelming.
If you choose to keep things simple and want to stay focussed on delivering your coaching programmes or membership experience you need to press pause and look at the basics.
Share your message with your audience. I value email as my primary marketing channel and support this with my socials, both serve me by driving traffic to my sales pages where purchase decisions are made.
These are not my only digital marketing tools, they are my basic framework for communicating ideas, offers and insights.

1/2 Price Flodesk for Your 1st Year

Update Your Website

When you have a Kajabi website you have a fully integrated platform that helps you to serve your clients, manage your sales and marketing and update your content with ease.
There are two elements you can focus on to start with, your shop window of website pages that drive your sales and your products that make it possible to deliver your content. Kajabi has a good selection of themes and templates to use. I have also discovered specialist templates that deliver a quick way to create with my brand style as well as to add in gamification and a custom user experience.
I purchased my website and pages templates from Meg Burrage and choose the Kathleen Theme whilst I designed my membership and coaching programmes with templates from Penny In Your Pocket and Jiffy Courses.

Meg Burrage Kajabi Super Hero

Jiffy Courses GamiFlix

Hi there, I'm Alison!

I’ve been using tech for over 20 years to stay connected to riders, athletes and business owners from different locations around the world.
I am a huge fan of remote coaching, trialing different systems / platforms to connect with my customers.

I can make most platforms work but for ease of use and build features that let me focus on my coaching business, I have found Kajabi to be the BEST.

Its where I host Equestrian Heroes Online Riding Club, Rider With A Plan, Dressage School Online and two strands of Coach Development, Digital Marketing / PR skills and Equestrian Coach Development.
I have competed internationally and work with a wide range of brands through sponsorship deals and later as a PR/ marketing manager.

Content creation, creative writing and producing email newsletters are my favourite tasks. I rely on Canva, Flodesk and my iPad with my phone, MacBook and horses playing their part in production.

Trial Kajabi Today

I built my online centre at a time when I was injured and looking for a way to stay connected to my customers.

I had a clear vision but my only experience of building a hub was maintaining a basic blog. I was active on social media and knew the style of website I wanted to own. I had dreams of a hub for exchanging resources, forged through working remotely with riders to create their freestyle choreography. I discovered Kajabi and with it all the solutions for building and growing an online business.

Over the past 30 years, I've helped hundreds of people achieve their sporting AND business goals.

Qualified Equestrian Coach since 1994. Coaching horse riders and developing the Coaches of the future. Mentor for BHS APCs.

I achieved this certification alongside mentoring for the Help to Grow Programme.

I studied with DMH as part of the Gold & Platinum Cohorts. I went on to Coach / Host the Revive Group.

Transform Your Business with an Integrated Marketing Strategy.

It's as easy as 1, 2, 3!

1. Choose your Tech Stack

When you work as a freelance coach and need to work in your business as well as on your business it’s easy to feel overwhelmed by all the component parts.

Kajabi helps you to streamline your online business. You can integrate sales and marketing, automate sales funnels and email workflows and keep your website looking fresh and inviting. If this begins to sound overwhelming take a deep breath and list the process for your business earning money. What does your customer need to do in order to work with you? How will they book and pay?How will they tell their friends about what you offer?

Trial Kajabi

2. Build Your Platform

When you are ready to take the next step in your business and offer courses or a membership to your audience it starts to feel as though there are never enough hours in the day, especially when you work alone. It needn’t be overwhelming when you work with Kajabi you are creating an eco system that can cope with scaling your business whilst staying connected with your customers.

30 Days of Kajabi

3. Define Your Content Strategy

For me this is the fun part. It’s where I take all my ideas and explore how they will fit into my coaching framework. If I’m not ready to deliver a new programme or begin a new campaign I record them for later. Everyone manages this process differently. With Kajabi you can build your platform and your content can evolve into your products. For example, your coaching session plans could evolve into an online course or maybe you want to discuss them with other coaches? That could be your nudge to start a podcast that you share with our community.

Kajabi For Creators

My Time Saving system will help engage with your audiences.

I have three prompts I use to spark a connection in the online space.

Surprise & Delight

What is your audience expecting when they arrive at your page or profile? What else could you do to make their visit memorable?

Update Your Coaching Products

Make tech your friend and you can deliver so much more for your customers. The Kajabi coaching suite is a game changer for delivering seminars, tutorials, with coaching conversations that allow you to share resources in your participants online classroom.

Be Confident & Consistent.

Your audience will be looking for insights and coaching they can trust. Prepare your material and your platform so that you can concentrate on your coaching practice.